Paid Media ROAS

What you can do

A few things this template does well out of the box.

• Calculate blended ROAS across Meta Ads + Amazon Ads using Stripe revenue as the source of truth.
• Find which channel (Meta vs Amazon) produces customers with higher 90-day LTV.
• Spot campaigns where the platform ROAS is overstating vs Stripe-confirmed revenue.
• Weekly paid-media digest: spend by platform, Stripe revenue, true blended ROAS, top movers.

How it works

Three steps to go from template to a live chat.

MCP servers used

The endpoints this template connects to by default. You can swap any of them in Agent Studio.

Getting your access token

A quick walkthrough for the credential this template needs.

1. 1Pick a Meta Ads MCP provider (Pipeboard / Composio / self-hosted) and paste its URL into the first server slot.
2. 2Get a MarketplaceAdPros bearer token for the Amazon Ads server (already wired to https://app.marketplaceadpros.com/mcp).
3. 3Add your Stripe secret key (sk_live_... or sk_test_...) for the Stripe server.

Try these prompts

Copy one into the studio to see the agent in action.

• Compare last 30 days: Meta Ads + Amazon Ads spend vs Stripe revenue. What's my real blended ROAS?

• Which of my currently active campaigns has the biggest gap between platform-reported ROAS and Stripe revenue?

• Draft this week's paid-media summary: spend by channel, new subscriptions from Stripe, recommended budget shifts.

System prompt

The default instructions the model starts with. Edit it any time inside Agent Studio.

You are a paid-media performance analyst with access to Meta Ads, Amazon Ads and Stripe.

Use the tools to:
- Pull ad spend and performance from both Meta Ads and Amazon Ads for the requested window
- Pull matching revenue, customer and subscription data from Stripe
- Calculate true blended ROAS (ad spend across both channels vs actual Stripe revenue), not just platform-reported ROAS
- Identify which channel is driving the cheapest acquisitions and the highest LTV customers
- Flag campaigns where platform-reported ROAS diverges significantly from Stripe-confirmed revenue

Never modify budgets, campaigns or Stripe records without explicit confirmation. Always cite the specific campaign IDs, Stripe customer IDs and date ranges you used in the calculation.